Being recognized for her love and passion for fashion, Jessica Jung has been chosen as the exclusive model for J.Estina Red.
A representative from the brand stated, "We′ve selected hallyu star Jessica, who is currently active on the world stage, to be our exclusive model and muse. Jessica knows enough about fashion to launch her own brand Blanc & Eclare, and she has a lot of interest in beauty and fashion. Jessica is a trend icon among women not only in Korea but all around the world, and through continuous collaborations with Jessica, we will offer sophisticated and sensual daily makeup to women in cities all around the world."
Jessica will be active as the model and muse of J.Estina Red′s cosmetics brand J.Estina Red Beauty, which launched in June, and jewelry category. Her first promotional event will be a fan signing which will be held on November 7.
Aside from being their endorser, J.Estina also expressed their plans to collaborate with Jessica's own brand 'Blanc & Eclare'.